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DISH Network Introduces NFL Network’s ‘NFL RedZone’ Channel

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August 24th, 2009

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ENGLEWOOD, Colo., Aug 24, 2009 — DISH Network Corporation (Nasdaq: DISH) and NFL Network today announced that “NFL RedZone” – a new channel from NFL Network – will be available on DISH Network starting on the NFL’s first Sunday of the regular season, Sept. 13.

NFL RedZone, produced by NFL Network, whips around every NFL game on Sunday afternoons delivering touchdowns and the most exciting moments live and in high definition. When a team goes inside the 20-yard line, known as the “red zone,” fans see the crucial plays as they happen. The channel keeps fans up-to-date in real time, switching from game to game with live look-ins, highlights and a chance to see every important play.

“NFL RedZone is the most exciting thing to happen to football since high definition,” said Ira Bahr, Chief Marketing Officer for DISH Network. “There’s no better way to kick off the 2009 NFL season than by changing the way America watches football, and DISH Network is pleased to offer consumers an opportunity to catch every touchdown and the biggest plays as they happen.”

“Fans with DISH Network now have the ability to see the important plays from NFL games as they happen on Sunday afternoons with our new NFL RedZone channel,” said Kim Williams, Chief Operating Officer for NFL Network. “We are thrilled to announce this deal with DISH Network that provides fans with an exciting new channel produced by NFL Network that complements the live broadcasts of NFL games.”

Starting Sept. 13, NFL RedZone provides live action and real-time highlights from the 1:00 p.m. E.T. and 4:00 p.m. E.T. games. Host Scott Hanson brings viewers real-time scoring and fantasy updates from a new state-of-the-art NFL RedZone studio at NFL Network headquarters in Los Angeles.

NFL RedZone is broadcast in both high definition and standard definition on DISH Network Ch. 155 as part of the Multi-Sport Package, which is available to most DISH Network customers at $5.99 per month.

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