Apple will be having an event in a few days, specifically this coming September 7th in the city of San Francisco in California at exactly 10 AM Pacific Time, and many industry watchers and end users alike are fully expecting the tech giant to officially unveil its newest iPhone offering, plus highly awaited updates to its one and only wearable device to date, the Apple Watch. But it appears that less than a week from now, the company may also be planning to debut a new pair of Beats headphones.
As reported by 9to5Mac, iGeneration, a tech website based in France, had reportedly received an email message from the public relations crew of Beats. The email message is said to come with an invite to Apple’s upcoming event on September 7th, and further indicated that new Beats by Dre products will be formally announced on the same day the world gets to see the latest iPhone models for the first time. And as expected, Apple has neither confirmed nor denied this development.
New Beats by Dre headphones notwithstanding, Apple may have unintentionally caused some ripples in an industry not primarily associated with the iPhone maker. The industry we are referring to, of course, is that of headphones. This is proof of the influence of Apple’s branding, when its decision to retain its standard 3.5 millimeter headphone jack or not will have repercussions across the music accessories industry.
Nobody knows for sure yet if Apple will indeed eliminate the regular 3.5 millimeter headphone jack for its upcoming iPhone 7 device in favor of its Lightning connector standard. But if the tech giant does go that road, manufacturers will be compelled to shift their focus to wireless headphones. The interesting thing is that whenever Apple does one thing, other phone makers are bound to follow. Motorola, for instance, has already decided to remove the 3.5 millimeter headphone jack from its new Moto Z Play smartphone. This gives manufacturers more motivation to change their approach.
And this trend is already starting to show at this year’s IFA tech trade show being held in the city of Berlin in Germany. Sony is introducing its wireless, noise cancelling MDR-1000X headphones. Libratone too has announced a couple of sets of Q Adapt headphones -- one set featuring a wireless pair, while the other a Lightning pair. Monster is also debuting a trio of new wireless iSport earbuds for fitness enthusiasts.
Is Apple paving the way for wireless headphones in the years to come by ditching its 3.5 millimeter headphone jack (that is, assuming the rumors are true)? Everybody will be tuning in come September 7 to find out.
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