If you are an iPhone 6 user and planning a trip to Disney World this holiday season, then you will be delighted with this latest news. Starting Christmas Eve, December 24th, Apple Pay can now be used by visitors to to buy tickets, merchandise, and other items at Disney World.
Three months ago in October, Disney was listed as one of the partners that will be supporting Apple's mobile payment system before the end of the year. With this latest announcement, it appears that Disney is making good on its promise.
Disney has certainly stepped up its effort to accept more non-traditional and contactless forms of payment for its recreational facilities. This is illustrated in the company's MyMagic+ Program, wherein visitors of Disney's facilities can use wearable, touch-sensitive MagicBands and cards to gain admission to theme parks, open their Disney hotel rooms, and even charge food and merchandise to their rooms.
And now, Disney is continuing to expand its MyMagic+ Program by adding support for Apple Pay. And it is not just Apple Pay -- Disney is working on bringing Google Wallet and contactless RFID credit cards on board.
According to Disney, Apple Pay will work in most stores, quick service restaurants, bars, and ticket booths in Disney World. As for other areas that utilize portable payment terminals (like table service restaurants, for instance), Disney will add Apple Pay for them soon.
Since Apple Pay was launched, more and more people are using it for their purchases. Indeed, users can just use their new iPhones to pay for stuff by moving their devices within reach of a terminal with Apple Pay support. Although the mobile payment system is available on the new iPad Air 2 as well as the iPad Mini 3, only the two newest iPhone models -- the iPhone 6 and the iPhone 6 Plus -- are equipped with near field communications (NFC) technology needed to make the system work.
Of course, not all embracing Apple Pay with open arms. A consortium called the Merchant Customer Exchange (MCX) is rallying retailers (like CVS and Rite Aid) to support a rival payment system called CurrentC instead.
But the fact that Apple has already gotten Disney World as a partner is cause for celebration. And it is a good bet that by next year, we will see other high-profile companies join in supporting Apple Pay.
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