Historically speaking, the holiday season has always been a good time for Apple, especially in terms of sales figures for its flagship device, the iPhone. Indeed, there is a reason why the tech giant is always looking forward to the final three months of the year. But unbeknownst to many, the final quarter of a given year is actually the first quarter of Apple's fiscal year. So in other words, year in and year out, Apple is always looking to start its fiscal year strong.
Many experts certainly agree. As noted by 9to5 Mac, Ming-Chi Kuo, an analyst at KGI Securities, has provided his usually spot-on sales forecast for Apple for the holidays. According to Kuo, Apple will sell 71.5 million iPhones during the final three months of 2014.
Make no mistake about it -- 71.5 million units is a really big number. But taken into the context of past iPhone sales, it would be a very significant improvement, and may even be record-setting. If one looks at last year, Apple managed to sell over 51 million units of its flagship devices. Selling 20 million more is definitely a huge leap.
And what makes this more interesting is that before the release of the new and bigger iPhones, a lot of people were thinking that bigger smartphones (or phablets) would not be selling that much. Apple -- who else? -- may well be proving the doubters wrong.
And the strong sales will likely continue, at least according to Kuo's estimate. He further suggests that after this year's final quarter, Apple will sell another 49.4 million iPhones in the first quarter of 2015.
There are other interesting bits of information that can be gleaned from Kuo's forecast. He is suggesting that during the year-end holidays, customers will buy 41.6 million of the smaller iPhone 6 while 15.1 million units of the bigger iPhone 6 Plus will be bought (a ratio that is close to 3:1). The iPhone 6 Plus has been having some availability issues but Apple has reassured everyone that by the holiday season, there should be enough units available in retail and online stores everywhere. Kuo further notes that by the first quarter of 2015, the ratio should be closer to 2:1 wherein for every iPhone 6 Plus unit sold, two iPhone 6 units are purchased.
Of course, as accurate as Kuo has been in his past estimates, a lot could happen during the holidays and in the following months. Strong competition from other phone makers could sway the numbers. But if Apple manages to achieve what Kuo is foretelling (or even exceed it), it would truly be one for the books.
For a full breakdown of Ming-Chi Kuo's forecast, you can head on to 9to5 Mac.
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