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According to a report recently published by the Wall Street Journal, Apple is said to be planning to officially announce three new iPhone models, as well as a new Apple Watch with LTE connectivity next month, specifically on September 12. The report also stated that the tech giant is looking to take full advantage of the Steve Jobs Theater located in its new campus. However, if construction is not completed in the next couple of weeks, the company may decide to hold the unveiling in another alternate location.
It bears noting that in its previous two iPhone unveilings, Apple had chosen the Bill Graham Civic Auditorium in the city of San Francisco in California as the venue. As for the September 12 date, it is an interesting choice for Apple to say the least. The date happens to be the opening day of Mobile World Congress Americas, which will happen for the first time ever at the Moscone Center, also located in the Golden City. Some may remember that a year ago, Apple actually formally announced its current iPhone 7 in September 7th of last year, which also happens to be the opening day of the Cellular Telecommunications Industry Association’s Super Mobility 2016 event.
As recently as a month ago, there has been some speculation that Apple’s upcoming new generation iPhone will be suffering some delays. But based on the surprisingly high guidance released by the mobile manufacturer earlier this month, and the company’s decision to minimize the inventory of its current iPhone models, many industry watchers now believe that the newest iPhone will make its debut in time.
The rumored cause of the delays were reportedly related to shortages in the supply of particular parts. Intriguingly, earlier iPhone models have also had similar issues, which may have possibly stunted sales in the process. But for this year’s iPhone models, Apple may be making sure to eliminate these concerns at last.
There is also talk that one of the new models will include an iPhone offering that features a price close to a thousand dollars. But considering that iOS mobile users are incredibly loyal consumers, a lot of people may still end up purchasing the latest iPhone anyway. This year is already looking to be an ultra competitive year in mobile, with Samsung already announcing its latest phablet, the Galaxy Note 8, and Google also preparing to debut its second generation Pixel handsets.
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