According to a report recently released by research firm TrendForce, Samsung was the leading mobile manufacturer during the second quarter, managing to beat its fierce rival Apple. However, on the whole, the entire smartphone market appears to be growing slower than expected.
As stated in TrendForce’s report, shipments of smartphones across the globe will grow 8.2 percent year over year in 2015. However, this growth rate is clearly not better than the expected growth rate of 11.6 percent. As explained by TrendForce, it decreased the expected growth rate for the smartphone market because of a not too positive outlook of the global economy, plus the research believes that there will be less demand for smartphones in the months to come. What is worse is that the 8.2 growth rate is lower compared to what the smartphone market managed last year.
Avril Wu, smartphone analyst for TrendForce, said that in 2014, the smartphone market had a growth rate of 26.5 percent. This year, however, Wu expects the market to start to plateau, which should pose new challenges for phone makers ahead.
It is not clear though if smartphones are undergoing the same difficulties as tablets are currently facing. During the last year, demand for tablets have dropped significantly, due to the fact that the entire tablet market is approaching full saturation. The same thing could be happening to the smartphone market now.
For Samsung, it is a bit of a shame that there is some potentially worrisome news accompanying what it has achieved for the second quarter. The South Korean tech giant captured 26.8 percent of the market, easily outgunning Apple who managed 16.4 percent. On third and fourth places are Huawei with 7.6 percent and Xiaomi with 5.9 percent, respectively.
Apple may have been beaten by Samsung in terms of market share, but the iPhone maker should be delighted with the fact that it was able to post strong shipment figures even in the off peak season. Amid the hype of its upcoming new iPhone 6 model (expected to be unveiled in September of this year), Apple’s total shipments will increase 15 percent year over, as expected by TrendForce.
As for Samsung, it may have had the better second quarter, but TrendForce is not sure the South Korean phone maker will end up having the better year. Still, there is hope -- if its upcoming new Galaxy Note 5 phablet attracts enough buyers, Samsung may just find itself finishing the year strong.
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