Beginning this Friday, December 15th, Verizon Wireless is debuting a new buy one get one deal, wherein for a limited time customers who decide to purchase Apple’s iPhone 8 or iPhone 8 Plus, or Samsung’s Galaxy S8 or Galaxy S8 Plus can receive a second device, free of charge. To avail of this new special offer from the biggest mobile operator in the United States (check out our 2017 review here), interested parties will have to buy both handsets via Verizon’s device payment plan, and of course, they will have to sign up for an unlimited account.
Others terms and conditions of the BOGO promotional deal state that the brand of the second device must be from the same phone maker as the first handset purchased, and come with a price of either equal or smaller amount. The Big Red’s latest offer is made available to those who wish to upgrade and to subscribers of rival networks who want to shift to Verizon. Moreover, the discount is applied by way of a bill credit over a period of a couple of years. Lastly, customers who take advantage of the promo do not need to trade in a device.
We are already about halfway through the month of December, but various industry watchers have observed that this year’s holiday shopping season seems to be starting out slow, at least in terms of the availability of iPhone related deals. For instance, T-Mobile had recently chosen to remove iPhones from its BOGO deal. Another major US wireless carrier, Sprint, had a generous $350 discount deal on all three of Apple’s flagship device offerings this year (namely, the iPhone 8, the iPhone 8 Plus, and the iPhone X), but that special offer has since ended. And despite the fact that AT&T is still offering a BOGO promo on the iPhone 8 models, the mobile operator has not extended that deal to include 2016’s iPhone 7 and this year’s iPhone X, two models that are arguably more in demand compared to the iPhone 8 devices.
Speaking of the iPhone X, no national wireless service provider has launched an aggressive offer yet for this particular model. The fact that the device has limited availability may have something to do with that. But with Apple doubling its efforts to improve the iPhone X’s availability, it is quite possible that the remainder of December will see new deals that feature the device. And because Verizon is the industry leader, any move it makes will likely inspire a countermove from its competitors in the next few weeks.
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