According to the most popular social media platform around the world, one out of five videos shared on its network are now Live videos. And as pointed out by Fidji Simo, the head of video at Facebook, the Live broadcasting watch time on a daily basis has increased four fold in the past twelve months.
Facebook may not have beaten YouTube to deploying 4K 360 live streaming, but it did get the jump on Twitter’s Periscope. This week, the biggest social media platform in the planet officially launched initial support for 360 degree live streams. National Geographic’s Facebook page will be the first to publish 360 Live video content this week as a bunch of researchers emerge from nearly three months of isolation in pods at the Mars Desert Research Station located in the state of Utah. Nat Geo’s stream will include interviews with the participating scientists as well as footage from the mock Mars landscape.
During this year’s VidCon (an event focusing on the online video market) held in the city of Anaheim, California, YouTube took the opportunity to reveal that it has added a live streaming feature to its mobile app. It appears that live streaming features have become the rage right now, with Facebook touting its Live feature while Twitter has its Periscope, and YouTube would do well to join in on the program. But with Internet giants such as YouTube and Facebook now offering live streaming services, will wireless carriers be able to handle all that load?
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