Reston, VA – October 6, 2010 – Wirefly (www.wirefly.com), the Internet’s leading authorized retailer of cell phones and cell phone plans, today announced the launch of mobile.wirefly.com, a new mobile-optimized website designed to bring the Wirefly experience to any web-enabled cell phone. This new mobile site gives consumers the convenience and opportunity to research, compare, and shop for cell phones while on the go.
Now, mobile shoppers can quickly and easily explore the extensive catalog of cell phones and access unbiased information on the latest Android-powered smartphones, BlackBerry devices and PDAs from every major U.S carrier, from any web-enabled cell phone, regardless of operating system. Visitors can shop and compare phones and pricing by manufacturer, carrier or rate plan.
“U.S. shoppers have long turned to Wirefly.com for unbiased information on the latest cell phones and deals, regardless of carrier,” said Scott Ableman, Wirefly’s Chief Marketing Officer. “Those shoppers are increasingly conducting their research while on the go, and Wirefly will be there with them, helping them make informed decisions and find the best deal on a new cell phone.”
“As we have watched and participated in the proliferation of smartphones in the market place, the natural progression for us was to create a site optimized for viewing on a cell phone while shopping,” said Joel Layton, Director of User Experience at Wirefly. “Now, mobile.wirefly.com will allow anybody to shop and compare while on the go.”
Wirefly’s new mobile site provides quick access to hi-resolution photos, video demos, and phone specifications, in addition to Wirefly’s exclusive cell phone deals. Customers can even use their web-enabled phones to forward this information to friends and family – or to themselves – via email.
Using mobile.wirefly.com, shoppers can:
For more information on Wirefly and its products and services, please visit www.wirefly.com.