BlackBerry has announced that it no longer has any plans to continue manufacturing its own smartphone devices. The Canadian phone maker made its announcement after disclosing that during the third quarter of this year, it had posted a net quarterly loss amounting to $372 million. BlackBerry will still be active in the smartphone business and is looking to put all of its attention on developing software projects as well as licensing, but when it comes to building its own hardware, those days may be over for the company.
Do not count BlackBerry out just yet. The once dominant but now struggling smartphone maker has announced that it has posted profits during the recently concluded quarter. It is now twice in a row that BlackBerry has managed a profitable quarter, thanks to an extensive cost cutting effort.
BlackBerry's fiscal fourth ends at February 28th. For the three month period leading up to that date, BlackBerry posted earnings excluding certain items of $0.04 a share. Wall Street had previously predicted that the phone maker would post a lot of $0.04 a share. Also, BlackBerry's shares increased 3.2 percent to $9.60 in premarket trading Friday. BlackBerry posted a profit in the amount of $28 million. A year earlier, the company sustained a massive loss amounting to $423 million.
For all Verizon Wireless customers who like their smartphones to have some bit of old-school charm, they may be happy to know that the BlackBerry Classic will become available on the Big Red's online store starting February 26th of this year.
The carrier will be selling the BlackBerry Classic for $100 with the standard two-year agreement and after a $50 mail-in rebate. Those who want to see the device at the nearest Verizon Wireless store in their area will have to exercise some patience -- the handset is scheduled to hit shelves on March 5th.
BlackBerry Classic, the newest smartphone offering from BlackBerry, was officially launched recently during an event in New York City. As its name implies, the BlackBerry Classic is decidedly old-school, at least in terms of appearance.
As a matter of fact, it is the first BlackBerry handset released in three years that actually looks like your standard BlackBerry. Which means that it features a QWERTY keyboard replete with physical navigation keys, plus a touch trackpad.
BlackBerry recently unveiled an online offer (limited time only) targeted to users who are willing to trade their iPhone devices for the new BlackBerry Passport smartphone. The offer is set to take effect on Monday, December 1st of this year.
In this special offer, owners of iPhone devices can get up to $400 USD or CAD in credit if they swap their Apple phones for a new BlackBerry Passport. As part of the deal, BlackBerry will also provide a guaranteed $150 USD or $200 CAD on top of the trade-in value.
This news should delight BlackBerry fans. The new BlackBerry Classic is now available for pre-ordering at BlackBerry's online store. For American buyers, the device is priced at $449 for a GSM unlocked version with support for LTE (bands 1/2/4/5/7/13/17/25) and HSPA (bands 1/2/4/5/6). The Classic is BlackBerry's fourth smartphone offering this year. It joins other 2014 releases such as the Z3, the P'9983, and the BlackBerry Passport. Although BlackBerry is already accepting pre-orders for the Classic right now, the device will actually be officially launched on December 17th this year. As seen on its pre-order page, the BlackBerry Classic is only available in a few select markets. Also, the device will not work on Sprint, Verizon Wireless, and US Cellular networks.
When Blackberry announced its Passport smartphone, no doubt many were a bit surprised, maybe even a bit perplexed, especially with regards to the device's odd square shape. Indeed, the handset's 4.5-inch square display screen is definitely unique when compared to other smartphones currently available in the market. Despite getting 200,000 orders within 2 days after its release, Blackberry's Passport has gotten mixed reviews. Some early feedback mentioned the device's unfamiliar design, its bulky size (which sometimes occupies much space in a bag or pocket), and the difficulty felt by users in trying to operate the handset using only one hand. However, that has not dampened Blackberry's enthusiasm at all. As a matter of fact, the company is as excited as ever in exploring and releasing other unconventional devices in the foreseeable future.
Blackberry recently announced its new Passport smartphone just two days ago, and it looks like the newly introduced handset is already making waves. At least, according to Blackberry's Q2 FY15 results. There were already 200,000 orders for the Blackberry Passport since the device went on sale last Wednesday this week. There is no doubt that the company is enjoying the rather impressive initial turnout of its Passport device, and all things considered, it is hoping that its Blackberry Classic and its more traditional Blackberry form factor will also sell well when it launches later this year.
During a launch event held recently in Toronto, Canadian phone maker Blackberry officially introduced its new Passport handset. The company's latest offering is, for lack of a better description, a bit unconventional. For one, it is shaped in the form of a square, which is rather unique in the world of smartphones. Quite frankly, no other mobile device looks like it, which could work well for Blackberry, at least in terms of differentiating itself from other handsets currently available in the market today.
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