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About a couple of years ago, Sprint had debuted its credit card offering (simply called Sprint Credit Card) as part of a joint venture with Home Credit, a financial institution operating from the Netherlands. Right now, Sprint Credit Card is currently made available in over 500 of the major US wireless carrier’s retail outlets. The number four mobile operator in the United States, however, is planning to expand the service nationwide in the next few days.
To be perfectly clear, Sprint has not confirmed anything yet, so any details with regards to the countrywide launch is hard to come by at this point. Still, what we know so far is that the credit card offering is designed to foster loyalty among the carrier’s subscribers. Sprint Credit Card has zero interest, while offering double the points on every purchase made from Sprint during the first twelve months. On top of that, card holders get a chance to accumulate reward points to be redeemed later for mobile devices, accessories, and applied towards service bills. Sprint’s credit card offering could also encourage more people to sign up for the auto pay option.
As for Home Credit, the joint venture with Sprint should grant the Dutch company an opportunity to reach more American customers. And while it is true that its headquarters is based in Amsterdam, the capital city of the Netherlands, the company actually has its US branch located in the state of Delaware. And as a result of its collaboration with Sprint, Home Credit also takes full advantage of the carrier’s center of operations in Overland Park, the second biggest city in Kansas.
One might wonder why it took Sprint a relatively long time to expand its credit card offering across the country. It bears noting that even with the instant recognizability of the carrier’s brand, launching a credit card service is easier said than done when you are looking at 50 states over a very big country. And it is easy to forget that more often than not, store branded credit cards almost always struggle to take off on the onset, and quite obviously, Sprint is no exception to that.
Apart from announcing its expansion plans for its credit card offering, Sprint also revealed earlier this week that it is looking to include Hulu, free of charge, in its unlimited plans. For those who missed this piece of news, just know that there is no definite timeline yet as to when this inclusion will become live, but Sprint’s dealers have reportedly been notified that it is indeed coming soon.
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