Verizon is losing customers, and the company's new CEO might be looking at the wrong problem. Despite aggressive "bring us your bill and we'll beat it" campaigns, longtime users say money isn't what's driving them away—it's the network itself.
A longtime customer who recently jumped to T-Mobile shared on Reddit that Verizon sent them a win-back offer, but the issue wasn't pricing—it was unreliable 5G service that constantly disappointed them, according to PhoneArena. After 17 years with Verizon, they said the coverage simply isn't what it used to be, and T-Mobile now gives them better reliability.
The story resonated with dozens of other users who chimed in with similar complaints. Many pointed to a noticeable drop in signal quality, particularly since the transition to 5G. One commenter said they're constantly hunting for WiFi on Verizon, while another noted that half the places they go now have weak or sluggish signals.
This helps explain why Verizon's new CEO Dan Schulman is cutting 13,000 jobs (nearly 20% of the workforce) as the carrier struggles with ongoing customer losses. But cheaper operations won't fix the core issue: people expect their 5G phones to actually work well on a 5G network.
While Verizon's 4G network remains dependable in many areas, its 5G rollout seems to be where the problems start. And with almost everyone carrying a 5G-capable phone in 2025, that's a serious weakness. T-Mobile got a head start on 5G deployment, which is why it now leads in both coverage and speeds—and why so many frustrated Verizon customers are making the switch.
For Verizon, the message is clear: customers will tolerate higher prices if the service is reliable. But when the network keeps letting them down, no discount is big enough to make them stay.
Source: PhoneArena
