It appears that Samsung is looking to follow in Apple’s footsteps in introducing something that could change the mobile and wireless industry. As reported by Forbes, the South Korean tech giant is apparently planning to launch a program that will lease its flagship devices, specifically its Galaxy line of handsets, to customers based in the United States.
Samsung’s smartphone leasing program works the same way as Apple’s iPhone Upgrade Program, which was introduced along with the new iPhones (the iPhone 6s and the iPhone 6s Plus) earlier this month. Samsung could be activating the leasing program within the next two weeks or even at a sooner date.
Apple perfectly timed the announcement of its iPhone Upgrade Program with the debut of its two latest iPhone models. In Apple’s program, mobile customers can basically purchase a new iPhone 6s or iPhone 6s Plus without having to sign up for a wireless carrier contract. Furthermore, the program will let customers upgrade to a new iPhone model every year for a monthly fee. To be clear about it, Apple will still offer its iPhone devices for mobile users who still prefer to get into a standard two year agreement, but this marked the first time that the company has offered a smartphone upgrade program to its customers.
There is have been a recent visible shift in wireless services industry. Wireless carriers are now moving away from the usual two year agreements and smartphone subsidies that come with these contracts, and are now requiring subscribers instead to pay full price for handsets. T-Mobile was the first major wireless carrier in the US to eliminate traditional contracts over a couple of years ago. Verizon Wireless, the largest wireless carrier in America, has recently revealed that it is also getting rid of its two year agreements for new subscribers. And now, with phone makers themselves starting to offer smartphone leasing upgrams, the industry is is certainly beginning to evolve.
Furthermore, wireless carriers have also began promoting zero interest payment plans for premium handsets, which usually come with very high prices. T-Mobile and Sprint also offer their respective leasing programs. Recently, Sprint launched a new plan that lets subscribers lease a new iPhone for $15 per month, with the option to upgrade at any time. Sprint, as well as AT&T, do still offer mobile users the option to subscriber to a two year agreement, but they also offer smartphone financing and leasing programs.
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